From academic ambition to global scale

Scotland’s global technology capabilities are fuelled by fusion. 

This fusion is the product of people, ideas, and technology firms. Scotland attracts global buyers through academic research, ambition, and a strong international outlook. 

Fusion is at the heart of Dayshape. Based in Edinburgh, the company specialises in software for AI resource management. It was founded by Andrew Bone and Dr. Alastair Andrew who met in their first job after university. 

Both share a vision: using optimisation research and AI to automate people planning and management at scale. Founded in 2013, Dayshape has grown to operate in more than 55 countries across across six continents, supporting hundreds of thousands of users worldwide. 

Why global firms turn to Scotland's digital technologies 

Scotland’s digital technology sector continues to grow in scale, confidence and international reputation. It features more than 10,000 technology businesses, a workforce approaching 90,000 people, and a strong year‑on‑year growth. This offers overseas buyers a resilient and innovative tech ecosystem.

For international accounting firms, trading with Scotland means getting access to cutting‑edge technology, deep domain expertise and solutions proven in complex global markets.

Dayshape’s success shows that Scottish technology offers strong competition that regularly wins on the global stage. This credential was backed up by US accounting industry expert, Allan Koltin, who advises top US firms on management and marketing.

Allan regards Dayshape as a key partner to the top 20 companies in the accountant sector in the US - and one that so many other firms aspire to work with.

Talent drives Scotland’s digital technologies sector. Its universities are recognised globally for their research in computer science and AI optimisation, producing skills and ideas that feed directly into high‑growth companies. This makes Scotland an attractive destination for international firms seeking advanced solutions that are grounded in rigorous research and real‑world application.

Our international support goes along way

Scottish Enterprise’s international team has supported Dayshape’s growth since 2017, backed by the GlobalScot network. This has helped the company to access senior market insight, validate strategy and build international credibility.  

With our support, Dayshape’s early international activity focussed on diverse markets in Ireland, Germany, Canada, Australia and Switzerland. The company then focussed heavily on its principal US export market. 

Our international team was involved in: 

• Introducing Dayshape’s leadership team to our US in‑market specialist to help address challenges in scaling across the Atlantic
• Connecting US Dayshape senior sales, lead Liz Bennett, to the GlobalScot network
• Insight from GlobalScot to help target enterprise platforms serving multiple industries, including professional services
• Facilitating discussions with Workday Ventures to explore strategic fit, partnership, and marketplace opportunities

Maximising market potential

Andrew Bone, Vice President of Product and Co-founder of Dayshape sums up: “The personal introductions from Scottish Enterprise’s international team and GlobalScot have provided a very valuable way into big companies. These firms are so large that without a warm introduction, navigating them can be challenging.”  

Dayshape’s journey from Edinburgh to 55 countries in just over a decade is a ringing endorsement of Scotland’s wider global trade proposition.  

Suki Jagdeo, Global Trade Specialist in Science and Technology at Scottish Enterprise, says: “Dayshape illustrates Scotland’s proven expertise in technology, talent and academia to a world audience. The company is proof that Scottish companies can lead in applied AI, integrate seamlessly with international platforms, and solve complex challenges for global markets.”  

As global demand for AI‑driven solutions continues, Dayshape clearly shows how Scotland can unite world‑class technologies, people and products.

The result? A firm backing of the nation’s ambition, and a compelling partner for international trade. 

It’s all about the fusion.