Preparing for international growth
Preparation is crucial to successful expansion into new markets.
Our advanced programme on preparing for international growth is a one to four month service that can help your company plan for international trade and develop existing export markets.
Learn how to prepare for international growth:
- Expand your knowledge and expertise in all aspects of exporting
- Develop an international market development plan to ensure your business continues to grow
- Gain the skills and confidence to succeed in highly competitive international markets
Programme topics include:
- Optimal routes to market
- Contracting with and motivating distributors
- International marketing and communication skills
- Overseas market research
- International sales skills
- Use of the internet and social media
- Acquisitions
- Setting up and managing overseas operations
- Strategic alliances/joint ventures
- Finance and international value pricing
- Licensing/franchising
Preparing for international growth workshops for more experienced exporters
Trade insights at your fingertips
Our online international trade guides offer a deeper insight into a range of topics to support your international growth plans:
- Strategic alliances and joint ventures
- Managing intellectual property, licensing and franchising
- Market entry strategies and distribution channel selection
- Establishing and managing an overseas operation
- International marketing communications
- Currency and foreign exchange management
Register now to access our international trade guides
Advice on language and cultural issues
Communications and marketing collateral are an important part of your company's export strategy. We can provide help and advice on language and cultural issues surrounding export communications.
Learn how to tailor your key messages to an international audience. Our partners at UK Trade and Investment (UKTI) have international experts who can can review your export communications and provide any necessary recommendations.
If you're a Scottish-based company you can apply for funding towards the cost of this service.
More info and how to apply for funding for an export communications review